For mymuesli we created a series of short documentaries portraying some of their exciting customers. The series focussed just on the portrayed people - a volcanologist from Potsdam, the owner of a local magazine in Passau and a drag queen from Berlin - without ever mentioning the actual product. And still the series was a huge success. Meeting new people, learning about them, hearing about their stories and their passion is what drives us, what keeps us motivated. Nothing sparks creativity more than meeting other creative people. That's why we enjoy creating this series so much. The diversity of the people we introduce in these videos reflects the diversity of mymuesli's customers, fans and friends, which is the purpose of these videos.